9 November, 2005

Press Release Tips – Some Novel ideas

Hi

I was going through my favorite board today and was instantly hooked to this discussion about editing press releases for maximum impact and coverage.

You will see a typical ego-serving press release that most companies tend to issue and an effective edit that chops down all the irrelevant parts and brings out the meat of the release.

There is an excellent tip on splitting the release into 2 parts – one for the editors who prefer concise and direct-to-point press releases and another one for getting high search engine rankings.

Compulsory reading if you are not a press release pro but want to utilise the press releases for getting publicity and search engine traffic.

This powerful press release tip is here.

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